Pear will enter a centralized listing period. This year's market is expected to be worse than last year's.
2019-09-04 點擊：1371
Pear is not only sweet and delicious, but also nutritious, which is a very popular fruit among consumers. There are many kinds of pears in China, such as Crown Pear, Yali Pear, Snow Pear, Fragrant Pear and so on. It will be the season of pear centralized listing soon. Statistical data show that although there are many kinds of pear at present, the price of pear is basically falling. This year's overall market of pear is not as good as last year's.
Around 1 August, crown pears in Cangzhou, Hebei and other places have been harvesting well. At the beginning of the harvest, the market price of a kilogram of newly harvested pears can reach 5 yuan. However, in recent days, the price of crown pears has dropped significantly. The price of a kilogram of pears is only 2 yuan, and the products are cheaper, and the growers are also helpless. In fact, the price of Crown Pear is relatively strong. Other varieties of pear, such as emerald and big yali, are cheaper. Some of them have a retail price of less than 1 yuan per kilogram of the market. According to the monitoring data of the main pear producing areas in Zhao County of Hebei Province, Yucheng County of Henan Province, Laixi City of Shandong Province and Yuanping City of Shanxi Province, since July 10, the overall market of pears has been steadily declining. The average purchase and wholesale price of pears in the market is about 1.2 yuan/kg. From the sales area, the average sales prices of Shanghai, Beijing, Xinjiang and Zhejiang are comparable. High, the average price of the remaining provinces and regions is less than 2 yuan.
Zhuo Chuang Information Analyst He Tan: From May 1 to July this year, the price of pears on the market has risen to a certain extent, but the range is lower than the same period in previous years. The reason is that last year's stock of pears was large and there was pressure on shipment. The reason why the price of pears was still rising was due to the upgrade of consumption and production costs. The price of fresh fruits and vegetables both rose, which led to the price rise of pears. However, China's economy has a strong recycling capacity, and the prices of fresh fruits and vegetables have declined. Among them, the prices of watermelon and other large summer fruits have declined greatly, which has affected the prices of pears.
It is said that "July walnut August pear", a large number of pear market has not really arrived. He Tan, an analyst, believes that this year's pear has not suffered major disasters, and pear production is expected to be bumper, followed by a smaller probability of price rebound, farmers need to sell or refrigerate in time.
In some major pear producing areas, farmers gradually have brand awareness, which is mainly reflected in the preparation before sales. The common practice is that after pears are picked from trees, they will be packed into cartons. The cartons are printed with pear brand, origin and other information. A box of pears usually has 40 kilograms, and the volume is standardized. At the same time, farmers have gradually become aware of the risk, they actively participate in cooperatives, forming a scale to obtain a certain market bargaining power.
However, the reporter also found that with the maturity of planting technology, pear production has increased year by year. Only brand awareness and bargaining power are not enough to help farmers sell pears smoothly. A grower told reporters that when production is increasing, fixed sales channels are the most important.
Growers: In the past years, the annual sales are from foreign businessmen. Let's contact ourselves. This year, we have to go outside to find merchants because of the large quantity of goods.
At present, the price of all kinds of pears such as Crown Pear is lower. Many pears will be sold in cold storage this winter and next spring. However, at present, the temperature is higher and the cost of cold storage is increased. The cost of rental agreement of a box of pears will reach 6 yuan in many producing areas. The higher the storage cost of pears, the higher the cost of packaging and handling. Come higher and higher.
He Tan believes that, on the whole, farmers'marketing ability is still insufficient. In order to obtain a good income, in addition to their own efforts, efforts in product quality and brand, local governments also need more support.
He Tan: In the process of selling agricultural products, many farmers often refer to last year's market, especially when last year's market was good, this year will form the expectation of prices. This judgment based on lagging information is often wrong. At present, many main producing areas of agricultural products in China have strong production and storage capacity, while weak marketing and processing capacity, which also highlights the shortcomings of the industrial chain. Farmers should be brought into the macro-thinking of the development of government industry and into the local industrial chain as a whole, so that farmers have the guarantee of market and information, and there is nothing to worry about.